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Solution · By industry

AI for real estate: every portal lead answered within the minute and the viewing booked on its own

A lead from Idealista or Zillow that takes an hour to hear back already belongs to another agency. AI replies instantly, qualifies the prospect, offers a viewing and drops it in the calendar — day, night and across twenty listings at once.

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The problem

The lead comes in through the portal and the reply lands late — or never

  • A prospect messages through a portal at 10pm and hears nothing until tomorrow — by then they've already viewed the flat with the agency next door.
  • The agent goes from viewing to viewing while new leads pile up unqualified; half of them don't even know if the property is still available.
  • The same thing gets repeated a thousand times — price, size, whether pets are allowed, when it can be seen — instead of closing viewings.
  • The listing book grows but follow-up falls through: lukewarm prospects nobody calls back and properties that go cold in the window.

Cost of staying the same

In sales and rental lead capture, the one who answers first wins — not the one with the better property. Every lead that waits an hour is a commission that walks to another agency, and it shows up in no report: that prospect simply stopped writing. Adding another agent costs a salary; the problem isn't hands, it's speed and repetition.

The solution

An agent that answers within the minute, qualifies and fills the viewing calendar

  1. 1We connect an agent to your portals, your WhatsApp Business and your email, with your real-estate CRM and listing book as a real-time source: what's available, at what price and on what terms.
  2. 2Every lead that comes in gets answered within seconds, 24/7: it replies about the specific property, handles the usual questions and qualifies — budget, buy or rent, timeline, financing — before it goes cold.
  3. 3It offers viewing slots and books them directly with the prospect and the agent, with a reminder to cut the viewings that fall through without notice.
  4. 4It follows up with the lukewarm ones and flags when a property drops in price or a new one matches what they wanted; the agent gets a viewing already booked and qualified, not an inbox of messages. All measured: time to first response, qualified leads and viewings booked.

What changes

What you stop losing

  • Answering within the minute attacks the metric that decides real-estate lead capture: whoever replies first keeps the viewing.

    Mechanism

  • The agent stops being a portal answering machine and spends the day viewing and closing, not filtering cold leads.

    Mechanism

  • Follow-up on lukewarm prospects stops depending on someone having a spare moment; it runs on its own and doesn't collapse as the book grows.

    Mechanism

  • What we measure: time to first response on each lead, % of leads qualified without an agent, viewings booked and no-show viewings avoided.

    What we measure

Spec sheet

Work it removes
answering every portal lead by hand and chasing prospects to qualify them and book viewings
Typical setup
1–3 weeks
Input
inbound lead from a portal, WhatsApp or email asking about a property
Output
prospect answered within the minute and qualified, with a viewing booked and follow-up running; the agent gets a ready-to-go viewing
Works with
IdealistaFotocasaWhatsApp Business API
Can connect to
Real-estate CRMProperty inventoryEmail
What we measure
time to first response on each lead% of leads qualified without an agentviewings bookedno-show viewings avoided
Good fit for
sales or rental real-estate agencies with portal leads, an active listing book and agents who can't keep up with response and follow-up
Not a fit for
deals that need negotiation, an on-site valuation or the agent's judgment, which always go to a person

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Frequently asked questions

That's the part that decides whether it works. We pull leads from your portals, your WhatsApp Business and your email, and cross them with your CRM and listing book to reply about the specific property and book in real time, without changing how you work. If a portal or your CRM is closed, we catch it in the first week and tell you the exact bridge before billing anything.

No — it takes off their plate what eats their day. The AI answers within the minute, qualifies and books; the agent keeps what actually closes: the viewing, the negotiation and the relationship. It's more qualified viewings with the same headcount, not less headcount.

That's where the AI stops and a person steps in. The agent qualifies, handles the repetitive stuff and books, but anything that needs the agent's judgment — negotiating price, valuing a property in person, closing terms — is handed to the agent with the context already gathered. The line is defined with you on day one.

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AI for real estate: every portal lead answered within the minute and the viewing booked on its own · Implementa